Click Labs commissioned DCP Graphic Designers to create a newsletter design for their Daks clothing e-commerce marketing campaign.
DCP was first commissioned to design and build a custom landing page for Daks. Once completed we used the website content to design a responsive newsletter. The newsletter was designed from a blank canvas using Photoshop CC.
Click Labs provided design feedback and DCP updated the artwork as required. DCP added a clear “call to action” to ensure the best click-through ratios.
DCP tested the newsletter across various mobile and desktop email applications. The newsletter was coded using custom CSS and HTML.