Keeping up with the latest SEO trends can feel like a “Cat and Mouse” game. Hunting the internet to find the best techniques or find out what is new can be like finding a “needle in a haystack”.
The bottom line is that mobile search will be the future! Making sure your website is mobile-friendly should be your top priority. Stay one step ahead of your competition and build a responsive website design solution for your business.
Google will start to favour websites which are mobile-compatible and serve these websites as a priority over older desktop-based websites.
Typing is like owning a black-and-white TV! Increasingly we are using smartphones to voice search and Google wants you to create content which can help give answers to questions and describe products or services better. Make your website content simply awesome, fix spelling errors, grammar errors, dead links, and badly formatted text, and compress images, all of these enhancements will help your website rank better in search engines.
Speed my friend speed! Make sure your website loads super fast. Do not host a cheap 1960s web server that runs on coal! Get your website hosted on a fast reliable web server. Better still pay up and get a dedicated web server all to yourself. Yes, it costs cash but better than running in the slow lane.
There is nothing more frustrating than visiting a website which loads super slow, don’t be the owner of that website.
Speak to your web developer and ask them to upgrade your website for speed. You can test your website using the Google Page Speed Tool.
Time to get social. Make a plan to start building your social network. Social is a great tool to enhance your brand awareness. For example, at DCP we run an eLearning channel on YouTube with over 25,000 subscribers and an average of 300,000 views per month. Now, that’s a lot of eyeballs on our company logo. Sharing is caring as they say so make sure your content is informative and not just another sales pitch.
The above are just a few trends and tips to help you rank better in search engines. Take a look at the infographic below created by Branex for some more useful tips.
Blog post created by: DCP Web Design
